Are You Frustrated After Spending Thousands of Dollars on Tennis Training for You and/or Your children?
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I've Had Over $400,000 Spent on My Tennis Game... Here's the Truth.
I know exactly how frustrating tennis is. I've had over $400,000 spent on my tennis game. I've trained with multiple coaches. I've had many promises made to me that never game true.
I know what it's like to train with 5-10 different coaches and have the next one tell you that everything you learned before was wrong, then go ahead and try to rewrite your entire tennis game.
On the other end as an instructor, I've worked at multiple clubs under different head coaches and directors. So I've seen the entire tennis world from the inside and out.
The truth is that no matter where you go, who you work with, or how much money you spend, everyone is telling you the same exact thing:
• Tennis requires natural talent
• Tennis requires natural coordination
• Tennis is a highly technical and advanced sport
• It takes years of training in order to get good at tennis
• If you start tennis too late you won't have a chance at getting good.
None of these things are true.
Notice what all of these limiting beliefs have in common:
#1 - They blame the sport of tennis
#2- They blame you
What don't they blame? The instruction. The industry. The system.
Again, as someone who has had over $400k spent on their tennis game and has seen the inside and outside of the entire tennis industry, I can guarantee you that the problem is neither you nor the sport of tennis. The problem is the instruction.
Anyone who's invested thousands of dollars into tennis lessons knows that most practice and training sessions feel like re-runs of the same drills over and over again as well as a bunch of random tips being thrown at you.
Even if you decide to invest even further and travel around the world to academies or hire former pros and college players, the experience is still the exact same: a copious and excessive amount of tip jargon is thrown at you as if you are somehow supposed to figure out how to string it all together. You try, and it simply doesn't.
Even if you go online to try and watch hundreds of tennis videos to improve, you still get the same experience. Tips, tips, tips.
No structure. No map. No system. Nothing feels quantified. Tennis feels like this giant cess pool of information and it remains a completely elusive mystery as to how some players end up advancing their tennis game whereas most people -- likely including you -- remain stuck and frustrated.
So what's the secret?
The secret is getting the correct instruction. And the more correct the instruction you get is, the faster you advance your tennis game, your player rating, and the faster you start winning more matches.
Before I tell you the key to getting the right instruction, first I'm going to expose the truth about how top players are developed.
Now the truth about our top players is that they are more often than not synthesized using the brute force of millions of dollars — not proof-of-concept methods that work like magic for anyone. This is the reality nobody ever talks about.
This is also why when you go to well-renowned coaches and academies, you don't experience the same successful result that these institutions advertised themselves as being capable of achieving. It's like the lottery system that advertises the chance for winning it big, but never the millions of losers that don't make it.
So essentially the big gaping issue with tennis is that tennis is a high investment, low success rate sport with zero structure or proof of concept methods in the instructional industry. And it doesn't have to be this way.
Most of the credibility in the coaching industry relies on signaling authority through outdated credentials, reputations for being affiliated with the development of a small statistical outlier of successful tennis players, and having job titles like "head coach", "tennis director", "academy owner", "high performance coach", or "pro tour coach".
These credentials, reputations, and job titles suggest that anyone who has them is an expert — but it isn't until plateauing after investing thousands of dollars later with multiple instructors who all advertise themselves this way that you either give up and quit and decide that enough is enough.
This is exactly what I experienced. This is what many of you have also experienced. And I’m here to bring you the solution.
I have completely mapped and quantified everything you need to do to go from a raw beginner with zero tennis experience all the way up to a professional tennis player and even coach.
Simply put, I have completely mapped and quantified the entire sport of tennis. Not so I can be the world's sole lone guru on tennis. So I can literally give it to everybody else.
The difference between my brand as an authority in the tennis space and most other instructors' is that the traditional tennis authority figure is someone who tends to want to be permanently worshipped as a sole guru of the sport. My brand of instruction is me saying, "no, you can easily do all of this too. Here's all the secrets".
See, my main background is mathematics. Math was my favorite topic in high school and college because every single concept stacked on top of the last one. There was a very clear curriculum. The set of knowledge you needed to learn and the relationship between everything was clear from the beginning like the table of contents in a book.
Tennis is not like this. The free public education system gives you an organized, transparent, linear learning experience. The tennis industry charges you 6 figures just to have excessive amounts of contrived information thrown your way that doesn’t string together at all.
Furthermore, when I said that I had over $400,000 spent on my tennis game, anyone who has invested significantly into tennis themselves or knows someone that has knows that that is a low amount. So let’s get real about the numbers here.
I got to a career high of UTR 8.5 in singles. That’s $47,000 per UTR. Personally, I know a parent who has spent over $150,000 in tennis training whose son is only a UTR 2. That’s $75,000 per UTR. Finally, most male tennis pros are around an 12 UTR and have had over $1,000,000 invested into their tennis game. That’s $83,333 per UTR.
There’s nothing wrong with having more to invest in your tennis game, but it’s absurd that it takes a median income level house mortgage to move up by one UTR — at least until you get to professional levels where it becomes more justifiable.
This again is what most mainstream celebrity and credentialed coaches are hiding — the top players they produced are statistical outliers whose chance of success was amplified by financial investment — not because the instructors possess a proof of concept methodology that can print these types of results on demand.
Again, my goal is never to blame the player or to blame the sport, but to blame the instruction and take responsibility for putting out better. I made it my mission to map and quantify the entire sport of tennis and I did.
I mapped the anatomy of every tennis stroke, locational instructions for footwork, every single possible singles and doubles strategy play, the physical specifications of racquets and strings, and I quantified the physical qualifications necessary to become a professional tennis player. And I did it all so I could give it to you.
At the end of the day, you’re here because you’re tired of the bullshit and you may or may not have goals that are more or less ambitious.
Some of you just want to learn tennis for fun. Some of you want to get on a high school team. Some of you want to get on a college team. Some of you want to go pro. Some of you want to become a 4.0-4.5 NTRP player. Some of you want to become a UTR 5-10+ player. Some of you are parents who want the best for your child’s tennis game.
The truth is that you don’t have to stop at any level. You can keep going. There's no cap on your potential. There's no limit. That's why I'm telling you that your potential is limitless. I don't mean that metaphorically. I mean it literally.
Again — most people have been convinced to believe all of the limiting beliefs about tennis telling you that the sport is inherently hard and that your maximum potential is an object of chance, not execution.
I’m here to tell you that there is no limit to your potential, because you never have to stop. I tell you exactly what to do to get to any level.
Ultimately, If you want to become a tennis pro, you only need to do 2 things. #1 - finish learning tennis, and #2 - get in shape.
First of all, most people don’t even see tennis as something that you “finish learning”. They’ve been taught that there’s an unlimited amount of information that needs to be learned because you’re “never done learning tennis”.
This is pure nonsense that more often than not is used to justify mediocrity and wasting your time. If you wouldn’t download useless data on your phones, tablets, or computers, it makes no sense to do it to your own brain.
The reason you can go as far as you want in your tennis game is because anyone can finish learning tennis and anyone can get in shape. The difficulty of advancing your tennis game and your player rating has long been assumed to just be that you need “more training” and that some players are just “inherently more talented than others” — not the truth, which is that getting and executing on the right instruction is the only one leverage point.
Again, like I said earlier — tennis lacked mapping, quantification, concept stacking, proof of concept methods, and linearization. Instead what we have is a reputation and credential based oligarchy of celebrity instructors who ride fame, optics, and the appearance of being mystics with x factors, but possess no concrete working methodology when actually probed. Unfortunately, you don’t learn this until you’ve invested thousands of dollars into tennis. By that point, it’s too late.
My mission here with my coaching and my course is to break that cycle, demystify tennis, decentralize expertise, and help create the next meta of tennis and the next generation of successful tennis players as well as help mass-train parents into being able to coach their own children and get superior results with less time, training, and investment, versus if they outsourced it to the mainstream tennis coaching industry.
If you’re ready to transform your entire tennis game as a player and/or learn to become a world-class coach, click below to enroll.
P.S. Your gear matters.
Tennis isn't just a sport where the technique and fitness matters a lot, but so does your gear. Unlike martial arts, swimming, basketball, track and field, or cross-country running, which lean heavily towards your athleticism, tennis is played with your racquet. Tennis is played with equipment whose physical specifications matter greatly.
When our military special forces soldiers operate in the field, their equipment matters a lot. So does your tennis racquet and strings for your tennis game.
Like I said earlier, most tennis knowledge is extremely fragmented. So is the expertise when it comes to your tennis gear. Most "racquet technicians" (another B.S. title) and "expert tennis instructors" are not the same person, meaning there's a missing link between technique and gear, let alone the proper gear.
Super important: the same technical styles don't work with different gear. And nothing works with the wrong gear.
Almost every racquet out there on the market is labeled with a $249 price tag. But that doesn't mean that all of them are premium options.
The good news is that racquet knowledge also is no mystic field and that it's extremely simple.
Marketers will try and convince you that there are "spin racquets", "power racquets", "control racquets", and "comfort racquets". You become convinced that by buying a certain racquet, you're optimizing for one thing and trading off everything else. This is completely false.
In reality, there are only good racquets and bad racquets. There are good racquets that give you literally everything with all stats maxxed out and garbage racquets that underperform and are lacking in different areas.
Getting the right racquet is one of the first things we get done in this course.
What's In the Course and What You'll Achieve
○ Full instructions for every single stroke in tennis — topspin forehand, two-handed topspin backhand, one-handed topspin backhand, forehand volley, backhand volley, forehand slice, backhand slice, every version of the serve. [FULL PDF NOTES INCLUDED]
○ Full instructions for all tennis footwork — There are zero random footwork patterns and practice drills with empty promises that "eventually you'll become a natural" — I completely map locational instructions for footwork on the tennis court and explain and demonstrate when, where, and how to move, as well as why, and what all your options are for any given location. [FULL PDF NOTES INCLUDED]
○ The complete map of tennis strategy and the 7 laws of singles strategy and 9 laws of doubles strategy — Everything you need to know about tennis strategy including singles and doubles. Included with the course is a PDF digital copy of my strategy book, "The Complete Map of Tennis Strategy: How to Win Every Tennis Match Against Any Player" which completely maps every single possible thing that can happen in any singles and doubles point, and even offers a compressed heuristic model of singles and doubles through the 7 laws of singles strategy and the 9 laws of doubles strategy [FULL PDF BOOK INCLUDED]
○ How to become a world class professional tennis instructor — I teach you the exact skillset in order to go from someone who has zero tennis knowledge or experience whatsoever to becoming a world class tennis instructor capable of taking any student, including your own children, and getting helping them achieve limitless potential.
○ The right racquets and strings to buy so a bad racquet and bad strings aren't compromising your tennis game. More often than not, most players don't realize that bad gear is what's compromising their tennis game — not their skills.
○ How to meet new tennis players and make up to 50-100 new potent tennis connections in as fast as a week so you never are without free partners for hitting, practice, drilling, and matches
○ How to compete recreationally, get on a highschool team, college team, pro team, compete recreationally, and simply just win more matches immediately instead of getting stuck in the same tennis rat race everyone else is stuck in.
○ The exact correct sequence of tennis drills from start to finish that develop technique from scratch to go from beginner to match ready
○ How to practice on the wall - A mandatory and missing link in tennis instruction where you learn to take advantage of the one free resource for tennis development -- a backboard -- that you can productively exploit to take your tennis game to the next level without relying on spending thousands on "lessons" that aren't really learning experiences but simply monotonous scattered ball feeding session
○ How to become a true racquet technician so you know exactly what racquet to buy, what strings to buy, and how to string your own racquets without relying on the local pro shop to do the job where you don't know what kind of racquet setup you're getting.
○ Full PDF Notes for Everything so you don't have to take any notes at all. I've got you covered with all the resources you need to win and succeed.
Testimonials
Jeffery Hixon (YouTube)"For about a year I've been trying out different mental models, tips and tricks to correct my "waiter's tray" habit. I'd make some changes that felt HUGE, record myself, then hardly notice a difference in form when watching. Keeping my wrist rotated and bent from ready position through racquet back and the start of the swing did the trick. Finally! I was so happy to see progress today in my footage. It feels great too. I still need to do it the right way a few hundred more times to get it down but a huge thank you!"
Johnathan Green (YouTube) "After seeing your footwork video, I started looking through the rest of your content. The backhand is not a swing it is a 'shove' might be the best tip I have ever put into practice. Immediate and noticeable improvement. THANK YOU! Your videos are great keep working at it"
(Anonymous IG message) "Hey Julius! I recently got into tennis and have been loving learning the discipline. I'm impressed by the footwork and technique involved. I find myself hitting the wall and talking it up on the court to get more invites to play with folks as much as possible.
I found your channel via a comment you posted on another channel, the commet was bold promising high expectations, semi reminded me of the spammy comments seen on IG about making money (lol) but I decided to click on your profile and saw one of your lessons and wow, your concepts and articulation seem very intuitive! Which is how I appreciate learning, so your page isn't just all talk!
Anyways, I gave you the long and candid message because I'm interested in any form of classes from you but in case I can't afford it I wanted to let you know how your YouTube marketing penetrated and converted along with showing my appreciation for the content, the content in the videos is superior to most of the stuff jammed in my searches!"
(YouTube Comment) "Tx so much for your simple invaluable tips. I've been taking lessons for years but was never taught these fundamentals. I implemented your tips for the forehand, backhand, serves, overheads, and volleys. It was just some simple tweaks... but a HUGe difference. Tx so much for cutting through the bs. I always felt that tennis instruction was convoluted and the industry keeps it that way. The basic things you teach are disruptive... I guess that's why you are getitng all the static. You are onto something. Keep up the great work. Thank you thank you thank you!"
@caldav8012 (YouTube) "THIS VIDEO WORKS!!!!
I watched this video twice this past week and practiced in the air until I could have a session with my hitting partner today. I had struggled with the backhand despite having heaps of 'coaching' sessions locally. Today was the first day where I didn't have to run around my backhand to hit a forehand. My backhand was crisp, powerful, and more consistent than my forehand was.
I will be going through your entire catalogue in the upcoming weeks"
(Anonymous Instagram Message) "Hey man, first of all thank you for posting all of this content for free. I coach a highschool tennis team and using your compass system has made it much easier to understand where and what stance to use when hitting. I have no doubt your approach to strategy is something I could benefit from"
(Anonymous Instagram Message) "The biggest tip that I've gotten was the whip forehand. My coach never taught me it and when I tried to implement it with your steps it just worked. And I noticed I would hit a lot of balls that people didn't expect to get back with added power. Not only that but it's a confidence booster and strikes fear in your opponent when they give you the right ball"
(Anonymous Instagram Message) "Honestly I don't even know where to start, I genuinely think your advice helped me unlock way more consistency and power. I lowkey hate that I didn't take your advice on string tension sooner cause now I'm at the same tension you recommended months ago but I'm just now trying it and absolutely love it, it's great to know someone who just knows about everything on tennis, your videos on serves and volleys had me improve overnight, can't thank you enough for all the insanely helpful advice"
(Anonymous Instagram Message) "Love the video on hitting baseline winners. I'm old school played back in the late 70s early 80s. The topspin pro is fucking so many kids up and they are hitting these balls that sit up with not a lot of pace and the well trained kid is stepping up and 'penetrating the shit' out of the ball to a corner and putting your ass on the run as if you were a hamster on the treadmill lol. People like Robert Landsorf agrees with you about penetrate and he says the "loopy or as he calls it the Academy Ball" will get you killed. I call it penetrated forehand and backhand that exit the court thru the baseline vs singles sideline first. Most of the haters in the comment section don't know brown shit from brown shoe polish and this is why American tennis is in such a fucked up state - and why pickleball is growing. Good job. I see your stuff on my feed. I played at Ohio State and briefly on the tour - I tore my knee in college and playing futures so my pro career was cut short"
(Anonymous Instagram Message) "Brother I have been playing recreational tennis for about 7 years now. i learned to play with two D2 players who wen to national championships and won eastern regions ITA. I was coordinator of a tennis center and director of kids programs and I did fitness with the players as well BUT MAN I ALWAYS SLAP AT THE BALL AND because of my power and speed I got away with a lot of bad shit but the way you just explained here NOBODY EVER EXPLAINED IT THIS WAY YOU ARE DOING GOD'S WORK! Like you WTF I cannot wait to incorporate what I just saw in this video I also have had pro lessons and never anyone said this. I have to look at your one handed backhand now as it is more comfortable for me but I feel like it is too hard and complicated nad have been told just to do a two handed backhand. KEEP UP THE GOOD WORK MAN
(Anonymous Instagram Message) "Julius, found your page from my kids account. Just spent about an hour on your reels. Saving some for later. Two words. Holy shit. Gotta be honest at first I'm like who the hell is this guy BUT then I actually started to hear what you were saying. I had to get past the tone in your vids. I had to get past the 'god' title. I had to get past the comments sections where u get called out. Once I got through all that I saw that you may just have some of the best insight that I have experienced as a tennis dad. I identify with how you break it down, love how you challenge traditional methods and after watching some of the vids multiple times it becomes undeniable. Hats off to you, I'm super glat I got past the sometimes shallow parts of social to get to your real messages. Where do you coach? Ever get to LA?"
(Anonymous Instagram Message) "Thanks a lot for the stuff you teach brother. A coach at the court today was watching me play and asked me who's training you. When I told him I never took a course with a coach with a coach he was shook. I for real never took a course, I just visit and watch your videos and train once a week."
(Anonymous Instagram Message) "Julius, I genuinely want to thank you for your Serving Course. I've been playing tennis for 16+ years and the confidence in my serve has gone up and down like a roller coaster. The way you teach is simple and it sticks. You taught me the easiest thing to get more confidence in my serves, and you taught me the that my service motion was missing more fluid. Thank you so much - last week when I played two sets of doubles, I only held 1/4 times. After watching your course last night, I held 3/4 times with multiple service winners.
(Anonymous Instagram Message) "Julius, your no bullshit approach to teaching tennis is a breath of fresh air and I have been intrigued by your free posts. Having a background in gynmastics, a very technical sport, I have sought for years clear instruction for optimal performance on the tennis court. I bought the forehand course yesterday and reviewed the brush and flat forehand strokes several times absorbing your directions and hoping I could remember everything on the court. I still have more to review! Today in seattle the rain stopped nad the wind cyclone was over so we hit the courts. I had doubts that I could follow instructions, make the necessary changes and have the timing necessary to stroke the ball and follow thru correctly. All I can say is WOW!! Your template allowed me to choose the shots, depth, pace, and spin I wanted and the timing felt almost second nature! My partner said my cross court flat strike looked so effortless and it was unreturnable! I finally feel in control of the points"